Tim Williams and founder of Tribal Impact Sarah Goodall are joined for the 6th episode in our social advocacy series by Gerry Moran, Global Head of Social Media & Content at Cognizant. Gerry’s built up quite a following across social media channels over the years and in this session they discuss social media as a strategy and why brands should not leave it until the last minute to implement it! This is all done mainly through cake metaphors…
