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How to create a business case for social media programs that wins over traditional senior management

by | Jun 14, 2022 | ,

The Onalytica Experts are back for their June edition! This month focuses on getting that sign-off and buy-in for social media programs from senior management. Tim Williams, Sarah Goodall and Sarah O’Grady talk tips, tricks and workarounds to make sure the business case you take forwards is a winning one.