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Thought Leadership in Banking

How to Build Consumer Trust by Leveraging Online Influencers

35,495

Influencers driving the conversation around Banking and Finance

At Onalytica, we have identified the leading influencers in Banking and Finance that will drive awareness and consideration for your brand. These influential experts consist of Finserv professionals, Journalists and C-Suites who have demonstrable influence over your target audience through their social media channels.

By engaging with these influencers to create and amplify inspiring thought leadership content you can drive up to 30 x Awareness & Engagement and up to 5 x Demand Gen than traditional branded content.

 

Why do you as a marketer need this report?

The banking industry is seeing a huge amount of innovation around digital and mobile banking, and as this disrupts the industry it is becoming ever more important for the banks to produce engaging content around key topics such as Cybersecurity, Personal Finance, and Sustainable Finance. To keep up with ever increasing demand for a better and more effective service, the industry has been forced to discover ways that they can talk about how they are addressing the issues around these topics, and promote the innovations occurring. This report is vital for any brands who are interested to learn what the Banking and Finance influencer community are talking about and understand who the key influencers are driving the conversation around the key topics within this sector.

49%

of the Banking and Finance conversation amongst the influencer community is focused on Cybersecurity

What does this report cover?

This report will provide you with a deep understanding of how influencer marketing is transforming the Banking and Finance Industry and will answer questions such as:

 

    • Which brands are being associated with the key topics?
    • Who are the top 1,000 influencers driving the Banking and Finance conversation?
    • What type of influencer is driving the most engagement?
    • Who are the top 30 influencers at the center of the Finance and Banking conversation?

61.5M

social media posts on Cybersecurity in Banking and Finance in the last 12 months

Ready to see the full report?

Great. Just fill in a form and we will send the report your way!