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The Future of Energy: Top 100 Influencers, Brands and Publications

by | Feb 7, 2018 | Influencer Lists,

The bulk of the world’s energy mix is made up by fossil fuels (coal, oil and gas). These fossil fuels produce carbon dioxide and other greenhouse gases which are the fundamental driver of climate change. Carbon emissions are not only causing environmental problems, but health problems as well. The World Health Organisation estimates that 7 million premature deaths are caused each year by air pollution.

Governments are committed to limiting the global temperature to a 2 degrees Celsius rise as part of  the Paris climate agreement. To achieve this would require a 75% decline in carbon emissions in industrial countries by 2050. This means the global energy sector is facing massive disruption at a huge pace and scale as the world shifts to less carbon-intensive energy. This will require a significant and concerted effort to transition our energy sources if we are to meet our global climate targets and avoid dangerous climate change.

World Energy Consumption
The challenge facing the energy sector is three fold. Not only do they need to reduce carbon emissions to address the risk of climate change, but they also need to ensure the world has access to affordable and reliable energy supplies, as well as dealing with the rise in global demand for energy which is expected to climb 25% by 2040.

We were really interested in finding out who the top social media influencers, brands and publications around the future of energy were, so we analysed over 238K posts 20th November 2017 – 18th January 2018 mentioning all the topics related to the future of energy – including but not limited to: biomass, clean energy, coal, decarbonization, electricity, energy efficiency, fossil fuels, fracking, gas, geothermal energy, hydroelectric energy, low-carbon energy, nuclear energy, oil, renewable energy, solar energy, tidal energy, wind energy, methane and green energy.

Accounts discussing these topics were then identified, categorized and added to our Influencer Relationship Management (IRM) software, where we created a list based on their future of energy posts over the last 12 months ranked on a combination of the 4 R’s (reach, relevance, resonance and reference).

TOP 100 INFLUENCERS

Below is a list of the top 50 Future of Energy influencers. If you want to see who ranks from 1-100 be sure to download the full report by clicking the download button below!

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RankTwitter HandleNameCompanyInfluencer Score
1@NYGovCuomoAndrew CuomoDemocratic Party100
2@GovInsleeGovernor Jay InsleeDemocratic Party93.58
3@OregonGovBrownGovernor Kate BrownDemocratic Party82.83
4@MikeBloombergMike BloombergBloomberg74.52
5@billmckibbenBill McKibben350.org70.03
6@bradplumerbrad plumerNew York Times69.1
7@elonmuskElon MuskTesla65.81
8@ristori20Dominique RistoriEuropean Commission65.23
9@drvoxDavid RobertsVox63.63
10@MarkRuffaloMark RuffaloActor / Director / Activist62.64
11@DrSimEvansSimon EvansCarbon Brief62.53
12@Ed_CrooksEd CrooksFinancial Times61.28
13@IEABirolFatih BirolIEA60.97
14@LeoDiCaprioLeonardo DiCaprioActor and Environmentalist55.84
15@Sustainable2050Kees van der LeunNavigant Energy55.71
16@JavierBlas2Javier BlasBloomberg53.18
17@algoreAl GoreDemocratic Party51.22
18@AmyAHarderAmy HarderAxios48.53
19@JasonBordoffJason BordoffColumbia University47.31
20@AssaadRazzoukAssaad RazzoukSindicatum47.07
21@taykuyTaylor KuykendallS&P Global Market Intelligence45.4
22@MAC_europaMiguel Arias CañeteEuropean Commission44.4
23@jendlouhyhcJennifer A. DlouhyBloomberg44.36
24@JoshFrydenbergJosh FrydenbergLiberal Party of Australia42.9
25@MassGovernorCharlie BakerRepublican Party42.87
26@mzjacobsonMark Z. JacobsonStanford University41.94
27@NYCMayorBill de BlasioDemocratic Party41.64
28@PiyushGoyalPiyush GoyalThe Bharatiya Janata Party40.31
29@JayWeatherillJay WeatherillAustralian Labor Party38.49
30@dpradhanbjpDharmendra PradhanThe Bharatiya Janata Party38.06
31@MattBeatonEEAMatt BeatonEEA37.69
32@StuartLWallaceStuart WallaceBloomberg36.1
33@AriNatterAri NatterBloomberg34.87
34@MikeHudemaMike HudemaGreenpeace34.71
35@LFFriedmanLisa FriedmanNew York Times34.65
36@rkyte365Rachel KyteUN / SE For All34.25
37@SenSandersBernie SandersIndependent33.9
38@tveitdalSvein T veitdalKlima 202032.21
39@MLiebreichMichael LiebreichBloomberg31.61
40@emorweeEmily AtkinThe New Republic31.31
41@JKempEnergyJohn KempReuters31.26
42@cohan_dsDaniel CohanRice University31.08
43@upendratripathyUpendra TripathyInternational Solar Alliance28.23
44@CFigueresChristiana FigueresUNFCC28.06
45@ErikSolheimErik SolheimUN Environment27.59
46@Jackthelad1947John PrattBlogger / Activist27.31
47@OilSheppardDavid SheppardFinancial Times27.25
48@energyenviroLauri KinnunenEnergy & Enviro World26.87
49@ShellenbergerMDMike ShellenbergerDemocratic Party26.74
50@CarlSiegristCarl SiegristIREC26.61

 

 

MAPPING THE COMMUNITY

Below you can see a network map of the online clean energy conversations showing the number one influencer Andrew Cuomo at the centre. This map was created with our Influencer Relationship Management software (IRM). Be sure to click on the map to enjoy the full size network diagram in greater detail.
Onalytica The Future of Energy Top 100 Influencers Brands and Publications Network Map

Below is another network map of the smart cities conversations amongst the top future of energy influencers, showing the number one brand IEA at the centre. If you are interested in learning more about identifying, managing and engaging with influencers click here to get in touch!

Onalytica The Future of Energy Top 100 Influencers Brands and Publications Network Map

TOP 100 Brands

Below is a list of the top 50 future of energy brands. If you want to see who ranks from 1-100 be sure to download the full report by clicking the download button below!

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RankTwitter HandleNameInfluencer Score
1@IEAIEA100
2@ENERGYEnergy Department94.54
3@IRENAIRENA82.51
4@UNFCCCUN Climate Change70.66
5@NRDCNRDC 🌎46.36
6@ShellShell44.52
7@SierraClubSierra Club41.23
8@ClimateGroupThe Climate Group40.85
9@COP23COP2340.42
10@AWEAAmerican Wind Energy38.97
11@TotalTotal38.72
12@GreenpeaceGreenpeace37.82
13@EIAgovEIA36.63
14@NRELNREL36.19
15@ClimateRealityClimate Reality35.38
16@SEforALLorgSEforALL34.63
17@EIBEIB – the EU bank33.67
18@RockyMtnInstRocky Mountain Inst33.08
19@Energy4EuropeEnergy4Europe30.2
20@BerkeleyLabBerkeley Lab29.97
21@UNDPUN Development29.56
22@CEMSecretariatCEM Secretariat28.92
23@ren21REN2127.44
24@ENGIEgroupENGIE27.07
25@GreenBizGreenBiz26.86
26@exxonmobilExxonMobil25.48
27@Connect4ClimateConnect4Climate25.34
28@ToSaveEnergyAlliance To Save Energy25.18
29@c40citiesC40 Cities24.62
30@argonneArgonne National Lab24.12
31@C3E_EnergyWomenC3E Women in Energy23.99
32@ACEEEdcACEEE23.88
33@Expo2017_IntEXPO 2017 Astana Int23.66
34@WBG_EnergyWorld Bank Energy23.56
35@EBRDThe EBRD23.4
36@EnvDefenseFundEDF23.25
37@CalEnergyCA Energy Commission23.06
38@NRGrenaissanceEnergy Renaissance22.91
39@ADB_HQAsianDevelopmentBank22.21
40@BP_plcBP21.54
41@GE_PowerGE Power21.37
42@NRDCEnergyNRDC Energy Team20.59
43@gristgrist20.4
44@350350 dot org20.39
45@EnergyCollectivEnergy Collective20.27
46@solarimpulseSOLAR IMPULSE20.15
47@Siemens_EnergySiemens_Energy19.88
48@EP_IndustryITRE Committee Press19.51
49@PembinaPembina Institute19.23
50@BioenergyKDFBioenergyKDF19.17

 

TOP 100 Publications

Below is a list of the top 50 future of energy publications. If you want to see who ranks from 1-100 be sure to download the full report by clicking the download button below!

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Twitter HandleNameInfluencer Score
1@CarbonBriefCarbon Brief100
2@YaleE360Yale Environment 36083.58
3@ClimateNexusClimate Nexus68.89
4@CeresNewsCeres61.64
5@BVBloomberg View58.61
6@insideclimateInsideClimate News58.57
7@greentechmediaGreentech Media52.53
8@EcoWatchEcoWatch48.48
9@SolarEnergyNewsSolar Energy News46.49
10@TriplePunditTriplePundit.com39.5
11@marketsBloomberg Markets38.86
12@edieedie.net37.33
13@EENewsUpdatesE&E News35.61
14@Sierra_MagazineSierra Magazine34.36
15@EURACTIVEURACTIV33.72
16@WorldResourcesWorld Resources Inst32.61
17@IIGCCnewsIIGCC31.93
18@ABSCBNNewsABS-CBN News28.42
19@renew_economyRenewEconomy26.35
20@reNEWS_reNEWS26.31
21@Biodiesel_MediaNBB Comm Team26.23
22@EconomicTimesEconomicTimes26.16
23@WashTimesThe Washington Times25.49
24@physorg_comPhys.org24.32
25@biofuelsmagBiofuels Int22.95
26@IndianExpressThe Indian Express22.77
27@EnergyTomorrowEnergyTomorrow21.01
28@BiodieselMagBiodiesel Magazine20.62
29@BioenergyInfoBioenergy Insight20.38
30@BBCBusinessBBC Business19.7
31@JustmeansJustmeans19.64
32@iaeaorgIAEA18.96
33@eaEnergyEUEURACTIV Energy18.61
34@PlattsOilPlatts Oil18.17
35@adbioresourcesADBA16.69
36@OGJOnlineOil & Gas Journal16.55
37@GineersNowGineersNow16.15
38@REWorldRenewableEnergyWorld15.43
39@SustainBrandsSustainable Brands15.16
40@the_ecologistThe Ecologist14.84
41@EnergyAgNewsEnergy.AgWired14.38
42@EUSciCommEUSciComm14.2
43@NextNewsGenera1NextNewsGeneration13.69
44@EnergyDemandEnergy in Demand13.27
45@NYRenewsNY Renews13.02
46@SolarIndustrySolar Industry12.41
47@Solar___PowerSolar Power12.06
48@ecobusinesscomEco-Business11.99
49@SemanticEarth🌎 semanticearth.com11.58
50@EnergyLiveNewsEnergy Live News11.56

 


At Onalytica we love building these lists and want to give back to our loyal readers as much as we can. If you’re interested in other topics (such as Virtual Reality, Digital HealthDigital Marketing) be sure to have a gander on our blog or why not propose some topics to us on twitter?

Effective influencer marketing starts with identifying relevant influencers for your brand. Onalytica’s new Discovery platform mines over 200 billion posts a year into a curated database of over 500K global social media influencers, including data from Twitter, Blogs, Instagram, YouTube, Facebook, LinkedIn Profile Links + Demographic Data. Our software enables you to identify influencers by topic, demographic or content and includes real-time tracking and measurement reporting to scale your influencer relations.

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Disclaimer: As ever with these lists, it must be stressed that the ranking is by no means a definitive measurement of influence, as there is no such thing. The brands and individuals listed are undoubtedly influential when it comes to driving discussion around the future of energy.

The PageRank based methodology we use to extract influencers on a particular topic takes into account the number and quality of contextual references that a user receives. These calculations also take into account a user’s relevance (number of tweets on topic), reach (number of followers) and reference (how often they are refenced by other influencers). If you want to learn more, please read our article that outlines How to identify your target influencers.

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The Future of Energy

Top 100 Influencers, Brands and Publications

Download this free report which reveals the top future of energy influencers, brands and publications!