April 29, 2019
Follower count should not be the only measurement that's looked at before working with an influencer. Onalytica CEO Tim Williams discusses more accurate metrics that can be used to decide who to work...
April 11, 2019
This week's episode of Tim's Top Tips see's the Onalytica CEO discuss what it is that industry influencers are really looking for when they partner with brands.
April 10, 2019
This week Onalytica CEO Tim Williams discusses why it's crucial to have an influencer marketing playbook.
April 1, 2019
Brand Trust has been eroded to an all-time low. Consumers do not believe advertising anymore. Employees are your largest asset and can play a key role in influencing your target audience. What is the...
March 22, 2019
In the fifth edition of Tim's Top Tips he discusses various social media platforms from Social Media Marketing World 2019!
March 16, 2019
Onalytica CEO Tim Williams looks into how influencer marketing is shaping the skills that are required in marketing and comms.
March 14, 2019
Fourth episode of Tim's Top Tips, this week Tim discusses whether influencer marketing can actually risk your brand reputation
March 8, 2019
Third episode of Tim's Top Tips, this week discussing whether brands should pay influencers for the work they do.
March 6, 2019
Tim Williams CEO at Onalytica, shares his valuable insights in another episode of "Tim's Top Tips" - this week exploring the question "What is an Influencer?"
February 18, 2019
Tim Williams CEO at Onalytica answers a question he gets asked a lot. How many influencers should you engage when starting an Influencer Marketing Program?
August 22, 2018
We're very lucky to have 3 top FinTech influencers join us for this discussion on the importance of writing a good brief when working with influencers.
• Specificity vs flexibility – is it...
August 22, 2018
In this webinar we will be discussing what makes an influencer, who they are and how to pick them for your business, looking at:
1. Understanding influencer objectives & motivations
2. How to...
August 22, 2018
Alistair Wheate from Onalytica takes us through the 5 different influencer profiles, how to engage with them and how they can add value to your brand
August 22, 2018
Brands are working with influencers to create marketing partnerships based on mutual value exchanges, to more effectively communicate with and influence their target audiences. These partnerships...