January 16, 2020
2019 was a big year for influencer marketing, with endless influencer scandals and groundbreaking social media & technology platform developments, everywhere you turned, there was an influencer...
December 5, 2019
Writing a concise yet thorough business case is of paramount importance when you need to get internal buy-in and sign off from your senior managers. This is especially true for a relatively new and...
November 20, 2019
Do you ever find yourself scrolling through LinkedIn, noticing the marketers that seem to be absolutely smashing it? The ones that always seem on the ball with the latest news and trends, are well...
November 14, 2019
Influencer marketing strategy is arguably the most important, yet neglected piece of the puzzle when it comes to a successful influencer program.Influencer Marketing is on most marketers' radars...
April 16, 2019
SEO is something that us marketers of small, large and everything in-between organizations, both love and fear. According to HubSpot, up to 90% of traffic originates from search engines, and 64% use...
January 15, 2018
Devie is a fintech marketing strategy and research professional with years of experience working with industry giants and startups. She has worked in strategy, marketing and analysis roles in firms...