M2M 2016: Top 100 Influencers and Brands

Lisa Briercliffe – Principal Consultant Briercliffe Associates

“From my point of view M2M and the associated technologies of IOT and AI form the backbone of a very important move for the future. In a way M2M is not new and has been developed from process management systems in industry which have brought productivity gains over a long period of time.  The arrival of that same idea in the form of IOT and the substantial rise in the availability of sophisticated AI systems opens the door on a whole new era of opportunity. As a good example IBM in the form of Watson are delivering very sophisticated and affordable logic engines via the Cloud and the dynamic AI brain power that is now available to these sensor-driven process networks is truly ground-breaking. I expect to see the capitalisation upon M2M and these related technologies make a huge difference to the world in the very near future. My two greatest fears stem from the facts that robots need very intelligent programming and that any network on the basis of where we stand today is inherently insecure.”

Lisa Pattenden – Social Media Engagement Specialist at Social Helping Hand

“When I first heard of M2M I thought of crazy stuff like in Sci-fi movies. Then I had to have major brain surgery and got first hand knowledge of the things that are being developed in the M2M world to help in the medical field. I was fascinated with everything I could get my hands on, asking questions and reading everything I could. This is not just about machines it’s about people who had no hope of a quality life to now having the best life. M2M technology is new but is fertile ground for more to have a quality life. I just hope I’m sharing enough information that allows others to see the magic.”

Fabio Moioli – Head of Consulting & Services at Microsoft

“Machine to Machine (M2M) or the Internet of Things (IoT) – as it is often renamed – represents the next “world-changing” revolution, after the Industrial Revolution of 1750 – 1900, and following the Computer & Internet revolution which started in the 1950’s. It is an exciting scenario in which objects, personal devices, even animals communicate, take Intelligent decisions, sometimes autonomous actions on their own, without human interaction and working together with humans as “peers”. This revolution will completely transform industrial sectors and the entire world, for all of us, in ways as powerful as the Industrial Revolution and even more. It is our future, it is happening now, and it can bring fascinating and immense benefits to all of us. We have all to prepare for it, starting from today’s Digital Transformation.”

Dana Blouin – Serial Entrepreneur, Speaker, IoT Thought Leader

“I see M2M as one of the most important segments of the larger IoT umbrella. In the coming year the vast majority of communication will take place passively between devices, M2M is going to play a much larger role in peoples lives than they will ever realize.”

Dez Blanchfield – Vice President of Technology at The Greenstone Group

“Few industries will escape the positive disruptive impact of Machine to Machine ( M2M ) communications. M2M should not be confused with the Internet of Things ( IoT ), indeed M2M is an integral part of IoT but IoT is only the tip of the proverbial block of ice as far as M2M is concerned. Those who come to understand M2M and harness it, leverage it, will indeed gain such significant advantage over their competitors that their competitors may never actually catch up. The immediate winners will be heavy industry, mining, engineering, logistics, retail, and telecoms. But there is a natural progression which will take place in a more organic fashion into health, entertainment, and human interaction. The breath and depth of what M2M promises ranges from giant dump trucks in mines, through to tiny pills we will swallow to report on our inner health on a mobile app, and everything in-between. We have only just begun to imagine what is possible. I foresee the birth of piezoelectric M2M bio circuits. Hundreds of millions using smart phones and personal health wrist straps have given us a small taste of what is to come. But when we see billions of us using thousands of transparent M2M interactions throughout our daily lives, that is when the true value of M2M will be fully realised. The positive impact of M2M on the quality of human and animal life will surely exceed anything science fiction novels have been all to allude to thus far. We do indeed live in interesting times.”

Dr. James Canton – CEO Institue for Global Futures, author Future Smart: Managing the Game-Changing Trends that will Transform Your World

“The leading M2M trend that will accelerate M2M and IoT adoption will be artificial intelligence. AI, especially machine and deep learning as well as cognitive and neural networks will transform M2M adoption. Things that think, predict and solve problems automatically are coming at a global scale of innovation. AI solutions that have cognitive awareness–M2M that can learn, think and know what is needed and can automatically solve complex problems, go out to the cloud and find what is needed, this will be a game changer. M2M may become smarter than humans leading to a new evolution of Smart M2M solutions at the chip, network, software and even hardware level. Self-Evolving M2M will intuit, learn and create innovative solutions to meet grand challenges on the planet. M2M enabled by AI will be the most massive disruptive innovation on the planet leading to new solutions in medicine, finance, entertainment, security and manufacturing. This convergence will lead to advanced solutions that leverage big data, analytics and data science. Even separate technologies such as nanotechnology, 3D printing,robotics, bio-engineering and quantum computing will be integrated into a future global Cognitive M2M ecosystem. My new book FUTURE SMART Managing the Game-Changing Trends that will Transform Your World is available at Amazon http://goo.gl/6AQzLn“

Ronald van Loon – Director at Adversitement
“M2M (Machine to Machine) solutions and IoT (Internet of Things) will have a significant positive impact on the customer experience and the many touch points throughout the customer journey. Therefore, with the help of M2M solutions the shopping experience is improved with the provision of online real time stock details, the facilitation of mobile payments, the provision of real-time information on special offers, automatic optimisation of stock on the basis of real time sales, monitoring of your health by means of your mobile device or the facilitation of automatic maintenance updates for transport systems. M2M is fuelling innovation and improving Customer Experience in the healthcare, retail, finance, construction, and transportation industry. Applying M2M solutions is no longer an optional exercise. It is a “must have”.

Ian M Calvert – Owner at Service Address

“With IIoT and IoT becoming more and more a part of our everyday dictionary through the use of advertising via Television, Radio, Newspapers and the Internet, the question is are you prepared for what M2M has to offer? Whether this is your Marketing or the IT Security provision, you need to be making both your Internal and External Communities aware of it now. As whilst you think it will happen soon, the truth is, it’s already here and in use! So, before you make your decision with anything IT related, are both your IT Network and IT Security prepared and ready for what M2M is bringing to you and your audience? The field of M2M is entering a whole field that businesses haven’t experienced before and are far from ready for, but unfortunately, Hackers and Cyber criminals are already working in this arena. This means, that you and your company need to make sure that Network is secure and your Customer’s data is secure too. Whilst nothing is ever totally secure, preparation and possible preventative measures means that you can have a safer feeling before implementing M2M tomorrow…..”

TOPIC ANALYSIS

It’s interesting to note that the most popular topic among the M2M influencers was Wearable Tech with a 38% share of voice, illustrating the fact that the popularity of wearable tech and it’s use within the M2M sector is a key debate driver among the top influencers. Cognitive Computing was the 2nd most popular debate driver with 11%, proving how important AI and Machine learning is to M2M. This was followed by mentions of Smart Homes with a 10% share of voice, illustrating the potential for M2M in the consumer house and homes market. Driverless Cars and Predictive Analytics both received an 9% share of voice among the top influencers, followed by Digital Health with an 8% share of voice. Other frequently mentioned topics among the top influencers included Automotive IoT, Connected Cars and Retail IoT.

MAPPING THE M2M COMMUNITY

We were very interested in seeing which M2M influencers and brands were leading the online discussion, so we analysed  tweets over the last 6 months mentioning the keywords M2M OR “Machine to Machine”. We then identified the top 100 most influential brands and individuals leading the discussion on Twitter. What we discovered was a very engaged community, with much discussion between individuals and brands. Below you can see a network map of the online conversation with the number 1 Brand @ThingsEXPO at the centre. This map was created with our Influencer Relationship Management software (IRM). Be sure to click on the map to enjoy the full size network diagram in greater detail.

#M2M 2016: Top 100 Influencers and Brands

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Below you can see another network map created with our Influencer Relationship Management software (IRM) showing the number 1 influencer Carmen Gonzalez at the centre and all the conversations to and from the influencers in her field. If you are interested in learning more about identifying, managing and engaging with influencers click here to get in touch!

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TOP 100 INDIVIDUALS

We looked at all the individuals engaging on Twitter to bring you a list of the top influencers in M2M. Below is the top 50, if you want to see who ranks from 50-100 be sure to download the full report by clicking the download button below.

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Rank	Twitter Handle	Name	Company	Influencer Score
1	@GonzalezCarmen	Carmen Gonzalez	SYS-CON Media	100
2	@ConnectedWMag	Peggy Smedley	Specialty Publishing Co	46.82
3	@craigbrownphd	Craig Brown, Ph.D.	craigbrownphd.com	44.57
4	@ArkangelScrap	Fabienne Neymarck	ascendeo	29.53
5	@roomeezon	Imran Hafeez Panhwar	Government of Pakistan	26.96
6	@evankirstel	Evan Kirstel	UCStrategies.com	25.7
7	@evanderburg	Eric Vanderburg	JurInnov Ltd.	23.41
8	@dhinchcliffe	Dion Hinchcliffe	7Summits	23.13
9	@lisabriercliffe	Lisa B	Briercliffe Associates	21.55
10	@Phil_Comtek	Phil Bartlett	Comtek	20.34
11	@TechXB	Steve Nicholls	TechXB	18.86
12	@London_Lady	Lisa Pattenden	Social Helping Hand	18.21
13	@analyticbridge	Vincent Granville	Data Science Central	18.17
14	@TamaraMcCleary	Tamara McCleary	Thulium	18.1
15	@kingofpayments	Christopher Danvers	AA Credit Union	16.17
16	@sushthesis	sushil deshmukh	S&H India Pvt Ltd	15.55
17	@ChicagoDesign	Michael Sim ↗️	Aeris	14.73
18	@TrippBraden	Tripp Braden	Strategic Performance Partners	13.85
19	@mikejulietbravo	Mike Briercliffe	Software as a Service Group	13.36
20	@fabiomoioli	Fabio Moioli	Microsoft	11.58
21	@danablouin	Dana Blouin	Thammasat University	11.49
22	@dez_blanchfield	Dez Blanchfield	Vault Systems	11.45
23	@WakeUpMob	Natalia Capel	Wake Up!	10.91
24	@futureguru	Dr. James Canton	Institute for Global Futures	10.72
25	@DamianoMe	Damiano Fusco	Chander Dhall	10.6
26	@Ronald_vanLoon	Ronald van Loon	Adversitement	9.41
27	@IanMCalvert	Ian M Calvert	The Social Family	9.21
28	@GoosenWynand	Dr Wynand Goosen	skillzbook.com	8.52
29	@joao_pmlima	João Marques Lima	Future Behind	8.44
30	@cliffordious	Clifford McDowell	ITEC Systems	8.09
31	@Wearables101	Bruce Meyer	SUEZ	8.06
32	@gmt71_01	Gianmarco Troia	Qwince	7.89
33	@JMunozCasillas	Julia Muñoz ッ	IBM	7.76
34	@julienramauge	Julien Ramaugé	Groupama Asset Management	7.69
35	@EscotRodrigues	Escot Rodrigues	cristianyamashita.com	7.69
36	@Kevin_Jackson	Kevin Jackson	IBM	7.3
37	@cyberjournalist	Jon Dube	WME-IMG	7.24
38	@mary_impraise	Mary Taylor	impraise	7.07
39	@balajis	Balaji S. Srinivasan	21.co	7.07
40	@MartinGaedt	MartinGaedt ideenfit	cleverheads GmbH	7.03
41	@ernieschell	Ernie Schell	Marketing Systems Analysis	6.89
42	@CharlesKriete	Charles Kriete	KORE Wireless Group	6.44
43	@CaseyFahey	Casey Fahey	NETGOALIE	6.43
44	@rautsan	Sandeep Raut	Syntel	6.39
45	@HopefulGeek	Andrae Christopher	Mobile App Developer	6.36
46	@praveenax	praveen kumar a.x.	Brain Gain	6.28
47	@VVagias	Vasilis Vagias	Hortonworks	6.21
48	@shakamunyi	Alex Barreto	Visigenic	6.16
49	@didierdelmer	Didier Delmer	Digital Expert	5.64
50	@CarlaMays	Carla Mays, MPA	Mays Civic Innovation	5.46

TOP 100 BRANDS

In the top 100 brands we can find a great selection of industry events such as ThingsEXPO and CloudEXPO and resources such as Ulitzer and IoT Journal, as well as industry heavyweights like Telefónica, Deutsche Telekom, Vodafone and Virgin Media. Below is the top 50, be sure to download the report to get the full top 100 list, and see who are most the influential brands in M2M.

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Rank	Twitter Handle	Name	Influencer Score
1	@ThingsExpo	@ThingsEXPO	100
2	@CloudExpo	CloudEXPO ®	89.91
3	@BigDataExpo	BigDataEXPO ®	67.32
4	@SYSCONtv	SYSCONtv	66.31
5	@SYSCONmedia	SYS-CON Media	64.93
6	@MicroservicesE	Microservices Expo	64.7
7	@ContainersExpo	Containers Expo	64.19
8	@Ulitzer	Ulitzer.com	64.13
9	@SDDCexpo	SDDC Expo	64
10	@CloudJobFair	Cloud Expo Job Fair	63.86
11	@CloudExpoWire	Cloud Expo Wire	63.56
12	@IoTJournal	IoT Journal	55.02
13	@WebRTCSummit	WebRTCSummit	54.73
14	@m2m	M2M	36.24
15	@dustcloud_io	Dust Cloud	31.5
16	@DevOpsSummit	DevOps Summit	26.9
17	@recuweb	recuweb.com	15.02
18	@Telkomsel	Telkomsel	14.3
19	@m2mtelefonica	m2m Telefónica	13.51
20	@HokstadConsult	HokstadConsulting	13.39
21	@Motiv8Forums	Motiv8 Tech Forums	13.14
22	@binaryloom	The Binary Loom	12.34
23	@WalesBuzz	Wales Buzz	12.33
24	@CRM_CWS_Cloud	CRM_CWS_Cloud	12.19
25	@TVSNext	Digital Solutions	11.3
26	@iotcongress_1	IoT Global Congress	11.25
27	@AppitySnacks	Appity Snacks	10.68
28	@entensive	Entensive	10.11
29	@TechPasta	Tech Pasta!	9.4
30	@Tech_Sharer	TechSharer	9.1
31	@TheIoT	Internet of Things	8.93
32	@releaseteam	ReleaseTEAM	8.82
33	@AerisM2M	Aeris	8.46
34	@virginmedia	Virgin Media	7.36
35	@fintechna	FINTECHNA	7.13
36	@InsideIoT	Inside IoT	7
37	@IoTNow_	IoT Now	6.95
38	@smartcityfeed	Smart City Feed	6.81
39	@DT_M2M	Deutsche Telekom M2M	6.77
40	@IoTInsider	IoT Insider	6.76
41	@Vodafone_M2M	Vodafone M2M	6.74
42	@DigiHubWales	DigiHub Wales	6.66
43	@m2miotmagazine	M2M IoT Magazine	6.59
44	@BDUGUK	BigData UG	6.53
45	@EricssonLabs	Ericsson Research	6.2
46	@iDigitalTrends	Digital Trends	6.01
47	@IoTMinded	IoTAutomationMinded	5.87
48	@UKStartupEvents	UKStartupEvents	5.83
49	@NetCommWireless	NetComm Wireless	5.83
50	@ITCrowdsource	IT Crowdsource®	5.8

 

At Onalytica we love building these lists and want to give back to our loyal readers as much as we can. If you’re interested in other topics (such as Virtual Reality, Digital Health, Digital Marketing) be sure to have a gander on our blog or why not propose some topics to us on twitter? We also build some very cool software to manage all of these influencers. Get a free demo today by clicking the button below!

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Disclaimer: As ever with these lists, it must be stressed that the ranking is by no means a definitive measurement of influence, as there is no such thing. The brands and individuals listed are undoubtedly influential when it comes to driving discussion around M2M.

The PageRank based methodology we use to extract influencers on a particular topic takes into account the number and quality of contextual references that a user receives. These calculations also take into account a user’s relevance (number of tweets on topic) and reach (number of followers). If you want to learn more, please read our article that outlines influencer identification.

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