Despite clear statistics telling us that the modern buyer’s journey has changed, making audiences more receptive to value-add content than sales content, a large proportion of B2B employees and...

Founder and President of The Rudin Group, April J. Rudin is widely acknowledged as a top marketing strategist for the financial-services and wealth-management sectors. Distinguished by her ability to...

Back in October last year we published an Employee Advocacy guide, taking marketers through exactly how they can reap maximum benefits by integrating their employee advocacy, influencer marketing and...

Fields Jackson, Jr. is currently the Founder , CEO and Chief Cheerleader of Racing Toward Diversity Magazine, Cary, NC, Executive Director of the HBCU Business Dean Roundtable and Coordinator of...

Marija Butkovic is digital marketing and business consultant, public speaker, startup mentor and blogger who has worked across a range of projects in different industry sectors, including legal,...

Theodora (Theo) Lau is speaker, writer, and advisor, whose work seeks to spark innovation to improve consumer financial well-being and health. As founder of Unconventional Ventures, she focuses on...

Debra Ruh is a Global Disability Inclusion Strategist, Digital Inclusion, Market Influencer, SDGs, Impact Investing, Gender Equity and internationally recognized keynote speaker, published author,...

Ideas have varied when it comes to facing climate issues, from space solar panels to floating cities, there’s no shortage of futuristic visions. Nevertheless, the world is currently transitioning...

With 30+ Years in the High Tech Industry, serving as an executive in Chief Marketing Officer roles, Sales GM roles as well as full P&L roles, at various Fortune 500 companies, Joanne is a world-class...

MONDAY I have a meeting with a client visiting us from the US first thing in the morning, we don't get to see each other that often so it’s pretty exciting. We talk about the reporting...

Greg Jenkins is a dedicated and passionate leader, facilitator, coach and mentor dedicated to helping people and teams achieve higher levels of performance.  Greg completed a successful 28+ year US...

WHAT IS WEALTH MANAGEMENT AND WHY IS THE MARKET CHANGING? Wealth Management incorporates financial planning, investment portfolio management and a number of aggregated financial services. Wealth...

The Ever-Growing Global Importance of Cybersecurity Cybersecurity risks are growing in frequency and scale. At $600 billion, the global cost of cybercrime has reached 0.8% of the world’s GDP,...

Employee advocacy, social selling and influencer marketing are becoming increasingly popular and common strategies for brands to reach and share content with their target audience. However, they are...

WHAT IS INTERNATIONAL WOMEN’S DAY AND WHERE DID IT ALL START? International Women’s Day (IWD) gets more and more attention every year, particularly now that social media has become so crucial in...

Artificial Intelligence: what is it? How will it impact our lives? How will it be used? Will it actually take over? As the field emerges and becomes more widely discussed, social media’s role in...

American consumers want more convenient, digitally accessible healthcare and technology is the way to get there. Improving technologies such as wearables gives people the ability to track their...

Trust in branded content is decreasing, all while trust in people is increasing. With this said, many organizations seem yet to realize that one of their most powerful trust facilitators and sales...

2019 is yet another big year for influencer marketing. As influencer marketing continues to grow in awareness and popularity, both supply and demand for influencer marketing platforms is continually...

Rob works with partners across academia, government, technology vendors, start-ups, and other key stakeholders, in order to drive innovation within PwC and develop new services for clients. He is an...

Whilst challenger banks haven’t been as big a hit in the US as they have in the UK and across Europe, they are certainly making themselves known. What’s more interesting is that the successful...

David Jiménez Maireles is Country Head of Spain at Raisin. He heads up Raisin’s business in Spain, to lead marketing, and growth efforts and forging key partnerships with fintech companies and...

Vladimer Botsvadze is a globally renowned, multi award-winning, digital transformation and social media influencer, Fortune 500 consultant, thought leader, professor, keynote speaker and TV...

Two-thirds of bank branches in the UK have closed in the past 30 years. Customers are choosing mobile apps and businesses are investing heavily in digital. Banks need an online presence to survive...