March 17, 2017
Back in January we published a post on the '5 Most Common Reasons why Influencer Marketing Fails', identifying "lack of understanding from senior management" as a prevalent reason. In order to even...
March 9, 2017
Influencer marketing is a relatively new concept; with new concepts comes scepticism and criticism- fuel for misinformed opinions and sweeping statements. For every person that gets influencer...
March 1, 2017
We live in a technology obsessed society where your average millennial's reality blurs into one with their virtual online world; posting anything and everything from their latest fashion purchases,...
February 22, 2017
Last month we published a blog post entitled '5 Most Common Reasons why Influencer Marketing Fails'. Now, while we are confident that this article was helpful in pinpointing exactly where brands...
January 17, 2017
Let’s get straight to the point; brands recognize the huge opportunity within Influencer Marketing but not many brands feel that they are being successful at it. Especially with large enterprises...
December 29, 2016
It seems like five minutes ago we entered 2016, yet here we are within what feels like a blink of an eye getting ready to see off yet another year and sing our hearts out to Auld Lan Syne. However,...
December 20, 2016
In 2016 we were busy as ever publishing lots of influencer lists on new and exciting topics. As the year draws to a close we thought we would look back and see which of our blogs resonated the most...
November 24, 2016
I know what you’re probably thinking: “Christmas? It’s not even December yet!”- but what use would these tips be if I were to share them on Christmas eve? Besides, November is disappearing...
November 10, 2016
Over the years, brands have shifted their approach from traditional generalised advertising to direct marketing- a practice which completely makes sense when you're aiming to appeal to an array of...
November 1, 2016
Going into 2017, improving your SEO should remain hot on your agenda, as without giving it consideration, finding your website may well be like trying to find a needle in a metaphorical, saturated...
October 26, 2016
Whether you’re a social media addict compelled to share picturesque sunsets and Tumblr worthy salads, or you’re partial to the standard social media check during your daily commute, you’re...
October 18, 2016
The days are getting shorter, darker and colder as we officially head into Autumn/Winter 2016. Whilst the season of sherry, songs and Santa is nigh, we felt that a wonderful evening full...
February 24, 2016
Social selling is the process of developing relationships as part of the sales process, this mostly takes place on social networks such as LinkedIn, Twitter and Facebook but can also take place...
September 16, 2015
There was once a day when the only way to communicate was to write a real letter, physically talk to a person or dial a telephone. When you got on the bus in the morning, commuters were catching up...
June 30, 2015
What's next for content marketing?
With a growing discussion and a solid increase in the use of content marketing across all disciplines we are asking ourselves what's next for content...