Employee Advocacy 2.0
October 11, 2018
We are very excited to announce that just over a year on, we are publishing yet another guide book - this time on Employee Advocacy. Back in August last year we published our Definitive Guide to...
Tag
social selling
Interview with Mark Schaefer
December 11, 2017
Mark W. Schaefer is a globally-recognized blogger, speaker, educator, consultant, and author who blogs at businessesgrow.com — one of the top marketing blogs of the world. As Executive Director...
Interview with Daniel Newman
November 24, 2017
Daniel Newman works with the world’s largest technology brands exploring digital transformation and how it is influencing the enterprise. His work has appeared in leading media outlets around the...
Interview with Melonie Dodaro
November 21, 2017
Melonie Dodaro is the author of the #1 international bestseller, The LinkedIn Code. She’s a highly sought after speaker and trainer that specializes in social selling (digital sales and...
Interview with Tim Hughes
November 20, 2017
Tim Hughes is universally recognised as one of the world’s leading pioneers and exponents of Social Selling and he is currently ranked Number 1 as the most influential social selling person in...
Interview with Andrea Learned
November 14, 2017
I’m an independent communications strategist specialising in digital content and social media engagement in the sustainability and climate action space, with an emphasis on influencer relations....
Interview with Sam Hurley
November 7, 2017
Sam Hurley is a lateral-thinking, people-focused digital marketer — holding solid experience in both agency and client-side settings. He now runs his own global personal branding and influencer...
Interview with Daniel Knowlton
November 6, 2017
Dan is a Top #100 Digital Marketing Influencer and international speaker who went from knowing nothing about Digital Marketing, to growing an award-winning, 6 figure Digital Marketing Agency with his...
Interview with Jasmine Sandler
November 1, 2017
Jasmine Sandler, a Keynote Speaker on Social Branding for Entrepreneurs and Executives is the Founder and CEO of Agent-cy Online Marketing, an Online Branding Agency and Global Digital Marketing...
PPC V Influencer Marketing; Clicks V Sales
May 5, 2017
Marketing as a business function seamlessly combines both creative and strategic thinking; creative because to stand out against your competitors, you must strike the right balance between achieving...
Influencer Marketing: Truth or Myth?
March 9, 2017
Influencer marketing is a relatively new concept; with new concepts comes scepticism and criticism- fuel for misinformed opinions and sweeping statements. For every person that gets influencer...
Why Every CEO Should Have a Social Media Presence
March 1, 2017
We live in a technology obsessed society where your average millennial's reality blurs into one with their virtual online world; posting anything and everything from their latest fashion purchases,...
5 Ways to Drive the Success of Influencer Relations
February 22, 2017
Last month we published a blog post entitled '5 Most Common Reasons why Influencer Marketing Fails'. Now, while we are confident that this article was helpful in pinpointing exactly where brands...
How you can See Past "Fake Influence"
February 9, 2017
As Influencer Marketing grows in popularity with brands, the demand for identifying influencers has also grown exponentially. With top influencers earning large pay cheques either directly from...
Onalytica’s Top 10 Blogs of 2016
December 20, 2016
In 2016 we were busy as ever publishing lots of influencer lists on new and exciting topics. As the year draws to a close we thought we would look back and see which of our blogs resonated the most...
8 Tips for Your B2B Christmas Marketing
November 24, 2016
I know what you’re probably thinking: “Christmas? It’s not even December yet!”- but what use would these tips be if I were to share them on Christmas eve? Besides, November is disappearing...
10 Reasons why we do Influencer Marketing
November 17, 2016
Influencer Marketing- something you've probably heard a lot about recently. Many think it's a no brainer and the best thing since sliced bread (in the social media world anyway), some see it as...
How to Effectively Market to Millennials
November 10, 2016
Over the years, brands have shifted their approach from traditional generalised advertising to direct marketing- a practice which completely makes sense when you're aiming to appeal to an array of...
Social Selling 2016: Top 100 Influencers and Brands
February 24, 2016
Social selling is the process of developing relationships as part of the sales process, this mostly takes place on social networks such as LinkedIn, Twitter and Facebook but can also take place...
Social Selling 2015: Top 100 Influencers & Brands
January 28, 2015
Why should we care about social selling? Isn't it just another one of those buzzwords used to describe something we already know about? Isn't it just sales under a different name? If that's true...