August 12, 2021
We are living in an age dominated by social media. Most brands have a social presence, and over half of the global population is now on social media. Gone are the days of asking people for their...
July 1, 2021
Diversity & Inclusion initiatives are part of a company’s practice and mission to create a non-biased, diverse, and inclusive workforce. With more and more research being done on D&I and...
April 1, 2021
With moves to let influential users publish newsletters, host social audio rooms and paywall exclusive content, Twitter has signalled its intent to stake a claim for the creator economy.
If the...
March 17, 2021
Tom Augenthaler is the founder of 551 Media LLC, an influencer marketing consultancy that helps clients around the world.
He founded his website, The Influence Marketer, to share his ideas and...
March 17, 2021
Data Science combines statistical and computational skills together with Machine Learning for data-driven problem solving. This rapidly growing area includes large-scale data analysis, DevOps and...
January 13, 2021
IoT Connectivity classifies any devices connected to the internet using sensors and software to store and exchange data with one another. IoT Connectivity technologies bring the ‘future’ not only...
December 3, 2020
Our landscape is transforming quickly. Technologies bring new opportunities and new challenges to overcome, which is why we have focused this report on RPA, Robotic Process Automation. More people...
November 26, 2020
2020 has been the year that environmental, social and governance criteria shot up the agenda for a wide range of investors. More and more people say they want to invest in businesses that have a...
November 10, 2020
Less than 10 years ago, ‘Customer Success’ was a new function that replaced old school account management. Fast forward to today, where all SaaS companies typically need Customer Success teams to...
September 15, 2020
Our landscape is transforming quickly. New technologies bring new opportunities and new challenges to overcome, which is why we have focused this report on IIoT, the Industrial Internet of...
August 11, 2020
We analyzed 75 Global Tech Firms to discover the employees who have active LinkedIn and Twitter accounts, an audience of over 500 followers and have posted about at least one of the topics listed...
July 14, 2020
There’s a misconception that an influencer has to be an executive, but they don’t always have to be. Leaders are the most time-poor. They also have the least understanding about social media,...
June 25, 2020
Influencer marketing involves a business working with someone important to their target audience. It evolved out of communications and PR and includes things like analyst relations, blogger...
June 10, 2020
This year, people are going to start moving away from influencer marketing as we know it. Brands are going to be more reluctant to spend money on external influencers to say nice things about them...
May 21, 2020
From self-driving Trucks and Robotic Supply Chains to every wire, bulb and sensor in a Smart City; the Industrial Internet Of Things industry is at the centre of helping businesses adapt to the...
March 31, 2020
While CNC machines and manufacturing have been around since the 1950's, 3D printing burst onto the consumer scene in 2012, and while the Star Trek Replicator isn’t ready quite yet, there is a large...
March 26, 2020
With the world in flux and businesses adapting as quickly as they can to new environments, remote working has been the solution for many.
But with the dramatic changes that businesses have...
March 5, 2020
In 1966, MIT professor Marvin Minsky hired his undergraduate student Gerald Sussman for a simple summer job. To link a camera to a computer and make it say what it saw.
More than 50 years later...
February 20, 2020
With the initial Fintech boom over our shoulders, we’re now starting to see something interesting happening in the market, Fintech’s boom is beginning to come to fruition. Given the $4.7+...
February 14, 2020
Christoph helps companies share their unique stories more efficiently to reach prospects and retain existing customers. He has run content marketing campaigns across many industries, including...
February 4, 2020
For many, Cloud Technology has become part of their everyday language. There are 13,149 influencers driving the conversation around Cloud online, and in 2019 there were 32.5 million social media...
January 16, 2020
2019 was a big year for influencer marketing, with endless influencer scandals and groundbreaking social media & technology platform developments, everywhere you turned, there was an influencer...
December 3, 2019
This week, the 25th UNFCCC Conference of the Parties begins in Madrid.
Once a year, almost every nation in the world, along with thousands of observing and participating institutions, from NGOs &...
November 21, 2019
Within modern society we tend to forget that women have been at the heart of the financial world throughout history. So much so, that words we use today such as money, monetise and mint are all...
