April 18, 2016
The Innovate Finance Global Summit 2016 took place on 11th April 2016. #IFGS2016 championed and celebrated the latest developments in FinTech at the historical heart of financial services: London....
April 6, 2016
Cyber Security and InfoSec remain critical concerns for brands and governments who need to safeguard their information against espionage attacks and criminal or negligent behaviour. Data breaches...
March 23, 2016
No stranger are we to the conversation of 'beauty'; a huge topic and industry that is discussed online day in, day out. Where it used to be most common for high profile celebrities to be...
March 16, 2016
Mobile World Congress (MWC) 2016 took place in Barcelona from 27th Feb - 2nd March 2016. More than 2,200 companies attended, exhibiting their new products aimed at transforming our personal and...
February 24, 2016
Social selling is the process of developing relationships as part of the sales process, this mostly takes place on social networks such as LinkedIn, Twitter and Facebook but can also take place...
February 9, 2016
If you think you moved a giant rock by developing your content, well now you have to move a mountain to market it. Brands create a lot of content and post it on their owned media channels, be it...
January 20, 2016
Cloud storage is the solution to the ever increasing demand for accessing data anywhere, from any device. In 2015 we uncovered the top 100 cloud influencers and brands in our blog, and we were keen...
December 23, 2015
Health and fitness bloggers took social media by storm in 2015, writing about fitness plans, workout routines, alternative diets and of course the increasingly popular phenomenon of avocado on toast!...
November 25, 2015
We analysed the B2B marketing discussion last year and earlier this year, and we wanted to continue with these reports to show how influencer trends map out over time. It's intriguing to see new...
November 18, 2015
Mums are fast becoming a powerful economic force in the economy, and a very influential community. "Mumpreneurs" generated £7B in the UK and supported 204,000 jobs last year. Many of these mums are...
November 11, 2015
Call of Duty Black Ops III is a military science fiction first-person shooter video game, developed by Treyarch and published by Activision. It is the twelfth game in the Call of Duty franchise, and...
October 21, 2015
The Gatwick vs. Heathrow debate began in September 2012 when the Airports Commission was established by the Department of Transport, with a mandate to set out how the United Kingdom could:...
September 9, 2015
From spending, saving and investing money, tools enabling us to manage our finances are more innovative than ever before. As accounts are increasingly being accessed on mobile devices, we find...
September 3, 2015
Communications technology and the telecoms industry have evolved dramatically over the past 10 years, due to growth in the mobile phone industry and advancement in internet communications. The...
June 11, 2014
All marketers face the same problems every day, figuring out ways to captivate their audience with quality content. The concept that content is king is well known to all, but the real problem that...
April 30, 2014
Are you looking for freedom and flexibility? Bring Your Own Device (BYOD) is a way that firms can empower employees to choose their own tools to get their work done. IT departments now often struggle...
September 13, 2013
The influencer marketing marketplace is relatively nascent and fragmented, with many different approaches to the same challenges and opportunities. At Onalytica we have run over 200 influencer...
July 10, 2013
Influencer programs, influencer marketing, influencer outreach… with influencers increasingly providing the gateway to consumers and decision makers, more and more marketing and communications...