August 30, 2017
Here we are. Week two of our educational series around The Definitive Practical Guide to Influencer Relationship Management.Last week we covered the what and why and this week we're going to...
August 29, 2017
James Whittaker’s career spans academia, start-ups and top tech companies and starts in 1986 as the first computer science graduate hired by the FBI. James then worked as a freelance developer,...
August 23, 2017
Last week we published our white paper called The Definitive Practical Guide to Influencer Relationship Management.First thing's first- what does the white paper cover?
This guide is both...
August 17, 2017
We're excited to announce that we've published The Definitive Practical Guide to Influencer Relationship Management. We brought together industry experts from marketers to the influencers...
August 16, 2017
Dr. Nick is a leader in Digital Healthcare and Innovation and former Chief Medical Officer for Dell. He provides strategic insights and guidance to support healthcare organisations, medical...
August 14, 2017
Brian Ahier is a nationally recognized health IT worker with a deep understanding of the technical and policy considerations focus on data exchange, population health, and analytics. He is a Digital...
August 14, 2017
Brennan Spiegel, MD, MSHS directs the Cedars-Sinai Center for Outcomes Research and Education (CS-CORE), a multidisciplinary team that investigates how digital health technologies – including...
August 14, 2017
Jane is a health economist, advisor and trend-weaver supporting organizations at the intersection of health, technology and people. Jane founded THINK-Health after working for ten years with health...
August 14, 2017
Social Business had been a healthy “obsession” for years, as I’ve grown my Twitter (138K followers) and LinkedIn (15K connections) networks, while helping dozens of clients grow from zero...
August 4, 2017
Driven by a passion to use new technologies to improve healthcare for patients and professionals, Denise founded Basil Strategies communications consultancy and the Doctors 2.0 & You conference...
August 3, 2017
Mike Feibus (pronounced FY-bus) is a well-recognized and oft-quoted expert on connected health and fitness, augmented reality/virtual reality, and privacy and security. He is also a regular...
June 29, 2017
The digital revolution has catalysed many changes in the way society functions, these range from instant news alerts to virtual reality gaming. The rise of technology has also boosted the healthcare...
June 8, 2017
With the latest Amazon Echo advertising campaign dominating our TV screens it is hard to ignore the rise of smart appliances. These appliances fall under the category the Internet of Things (IoT)....
May 25, 2017
Artificial intelligence - or AI - is a true part of our world, as well as a substantial hub of interest for science and business. Companies are ferociously investing in, engaging in and including...
May 10, 2017
As an industry, we're forever going on about why you should be doing influencer marketing- hopefully we're well on our way to convincing you all, since 84% of marketers are planning at least one...
May 9, 2017
Big data analytics is the process of examining large and varied data sets to uncover hidden patterns, unknown correlations, market trends, customer preferences and other useful information that can...
May 5, 2017
Marketing as a business function seamlessly combines both creative and strategic thinking; creative because to stand out against your competitors, you must strike the right balance between achieving...
April 24, 2017
Now in its third year, the Innovate Finance Global Summit has become one of the most important global FinTech events to attend in London. This year, the conference gained a second day, dedicated to...
April 20, 2017
Depending on how familiar you are with influencer marketing or influencer relations, it may or may not come as a surprise that under its umbrella comes brand advocacy, too. A brand advocate is...
April 11, 2017
As a growth hacking digital marketer in the funded startup world, I regularly see the hustle-filled journey from startup inception to market-conquering results. If a genuine product market fit is...
April 6, 2017
Influencer marketing this; influencer relations that- we’re hearing both terms being thrown around an awful lot across social media, sometimes interchangeably, sometimes with entirely different...
April 4, 2017
Social Media Marketing World 2017 (SMMW17) was a wonderful event where over 200 speakers and over 3000 attendees from over 50 different countries around the world descended on San Diego to create a...
March 27, 2017
As I’ve mentioned in previous posts both here on Onalytica’s blog and on my own blog, events can be powerful milestones around which to map your Twitter influence and engagement strategy. But...
March 23, 2017
Influencer marketing will play a significant role in brands’ 2017 marketing and communication strategies, with 84% of marketers saying they will launch at least one influencer campaign within the...