May 26, 2016
Education is the doorway to the future, and we have a shared goal to create a better future for our children by providing them with the best education now, so they will have the best opportunities...
May 18, 2016
A presentation by Tim Williams, CEO of Onalytica on how to integrate influencer marketing into your marketing mix, including the business case for influencer marketing, engagement models and how to...
May 12, 2016
Virtual reality is a computer-generated, immersive reality that provides a user with an artificial sensory experience. Virtual reality can help replicate an environment through the use of specific...
May 6, 2016
Digital Health is the convergence of the digital and genetics revolutions within medicine and health. The goal of digital health is to ultimately improve the quality of our healthcare and our daily...
April 8, 2016
Each year on March 22, World Water Day is celebrated to bring international attention to the critical importance of water in our everyday lives. In the lead up to World Water Day 2016, we examined...
April 6, 2016
Cyber Security and InfoSec remain critical concerns for brands and governments who need to safeguard their information against espionage attacks and criminal or negligent behaviour. Data breaches...
March 16, 2016
Mobile World Congress (MWC) 2016 took place in Barcelona from 27th Feb - 2nd March 2016. More than 2,200 companies attended, exhibiting their new products aimed at transforming our personal and...
March 15, 2016
At Onalytica we identified the key climate change influencers when we produced the Climate Change: Top 100 Influencers and Brands report in December 2015. Water security and climate change are...
March 9, 2016
Open source is the practice of granting universal access to a product's design or blueprint, and allowing its redistribution, including subsequent improvements to it by anyone. Open source code is...
February 3, 2016
The Big Data technology and services market is one of the fastest growing, multi-billion dollar industries in the world. This market is expected to grow at a 26.4% compound annual growth rate to...
January 20, 2016
Cloud storage is the solution to the ever increasing demand for accessing data anywhere, from any device. In 2015 we uncovered the top 100 cloud influencers and brands in our blog, and we were keen...
January 6, 2016
Influencer marketing now makes up a significant part of marketing budgets and according to a report by Tomson, 59% of marketers have plans to increase their influencer marketing budget in...
December 23, 2015
Health and fitness bloggers took social media by storm in 2015, writing about fitness plans, workout routines, alternative diets and of course the increasingly popular phenomenon of avocado on toast!...
November 25, 2015
We analysed the B2B marketing discussion last year and earlier this year, and we wanted to continue with these reports to show how influencer trends map out over time. It's intriguing to see new...
September 9, 2015
From spending, saving and investing money, tools enabling us to manage our finances are more innovative than ever before. As accounts are increasingly being accessed on mobile devices, we find...
August 26, 2015
September is approaching, the #BackToSchool promotions are in full swing, students are getting their exam results and thinking about higher education. This is also the time teachers and lecturers...
July 15, 2015
70% of B2B marketers are creating more content than they did one year ago
This data comes from the 2015 B2B Content Marketing Trends report from the Content Marketing Institute and...
April 23, 2015
Hanover and Onalytica were interested to analyse the interactions between influencers and online media when it came to the health policy debate.The A&E “crisis” at the start of January 2015...
March 6, 2013
When executed correctly, influencer marketing is an incredibly powerful way in which to spread your messaging across a wide range of networks, and reach your prospects with the information they need...
