Tag
influencer identification
February 27, 2023
[et_pb_section][et_pb_row][et_pb_column type="4_4"][et_pb_text]The by-product of more brands doing B2B Influencer Marketing is that more individuals are earning themselves a living by becoming...
January 11, 2023
2023 will see budget squeezes in all business verticals and B2B marketers will too have to adapt their strategy to make the most of what they have. Influencer marketing can bring immense value to...
July 21, 2022
Diversity and inclusion initiatives are becoming more widespread across brands and, in the best cases, are being acted upon properly. Unfortunately, this is not the case worldwide,...
March 24, 2022
The world runs on technology. From the moment you wake up, to the time you go to bed, you’re interacting with technology, and unless you decide to live off-grid in the mountains,...
November 30, 2021
For almost 3 decades the United Nations has been bringing countries together for global climate summits – COPs. COP stands for Conference of the Parties, and attendant countries have signed the...
October 14, 2021
Environmental sustainability aims to avoid the exhaustion of natural resources in hopes of maintaining an ecological balance and preventing climate change.According to the United Nations, the...
June 3, 2021
Automation is the application of technologies to deliver services with minimal human intervention. Menial and repetitive jobs previously performed by humans are being increasingly automated. If...
May 12, 2021
The term unified communications (UC) describes the integration of various communication tools to facilitate quick and hassle-free communication. UC incorporates real-time, enterprise, communication...
April 28, 2021
Risk management is a process of establishing decisions that will decrease adverse effects of numerous risks on an organisation. Risk management software aims to observe and identify a variety of...
April 14, 2021
Customer relationship management (CRM) is utilised by companies to analyse and manage customer interactions and data. CRM systems collate customer data across a variety of channels, as well as points...
March 31, 2021
Telecommunications, also known as telecoms, is defined as the exchange of information by electronic means over large distances. The definition includes data, voice and video transmissions as well as...
March 17, 2021
Data Science combines statistical and computational skills together with Machine Learning for data-driven problem solving. This rapidly growing area includes large-scale data analysis, DevOps and...
January 13, 2021
IoT Connectivity classifies any devices connected to the internet using sensors and software to store and exchange data with one another. IoT Connectivity technologies bring the ‘future’ not only...
November 19, 2020
The world of work is transforming quickly, and we all need to become true agents of change if we want to build a brighter future for ourselves and future generations. This requires us to think beyond...
October 15, 2020
Cybersecurity is a necessity in day-to-day life, a study by the Ponemon Institute and Keeper Security has shown that cybersecurity risks are increasing due to prolonged remote working. The report...
September 15, 2020
Our landscape is transforming quickly. New technologies bring new opportunities and new challenges to overcome, which is why we have focused this report on IIoT, the Industrial Internet of...
September 10, 2020
Back in 2009 when Onalytica was founded, B2B influencer marketing was in its infancy and still finding its feet. Influencer platforms were few and far between, “influencer” wasn’t in the...
August 11, 2020
We analyzed 75 Global Tech Firms to discover the employees who have active LinkedIn and Twitter accounts, an audience of over 500 followers and have posted about at least one of the topics listed...
July 22, 2020
We analyzed 76 Global Tech Firms to discover the employees who have active LinkedIn and Twitter accounts, an audience of over 500 followers and have posted about at least one of the topics listed...
July 14, 2020
There’s a misconception that an influencer has to be an executive, but they don’t always have to be. Leaders are the most time-poor. They also have the least understanding about social media,...
June 25, 2020
Influencer marketing involves a business working with someone important to their target audience. It evolved out of communications and PR and includes things like analyst relations, blogger...
May 21, 2020
From self-driving Trucks and Robotic Supply Chains to every wire, bulb and sensor in a Smart City; the Industrial Internet Of Things industry is at the centre of helping businesses adapt to the...
April 9, 2020
The old adage “When America sneezes, the world catches a cold” may seem to be the height of irony, but the impact Coronavirus has had on the world’s economy is truly unprecedented. With Over 10...
March 31, 2020
While CNC machines and manufacturing have been around since the 1950's, 3D printing burst onto the consumer scene in 2012, and while the Star Trek Replicator isn’t ready quite yet, there is a large...
